IDEA is a retail network having approximately 300 neighborhood stores of small and super format which may be seen in nearly every town in Serbia. By its sales area and carefully arranged assortment, it is primarily intended to everyday shopping convenient for gladdening your family and dear persons with fresh products supplied the very morning.

IDEA management has always been loyal to quality and considerate selection of assortment, directed to the needs of its customers.

This year, IDEA spoiled all the participants of our camp by bestowing them with packages of sweets and ice cream. The IDEA-labeled bags departed to all over Europe and more, to Canada, Singapore, Tunisia, Lebanon, Japan…, filled with chocolates, biscuits and nice memories.

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